Many organizations fall into a trap of what we think of as a data recycle process. Its' workflows become stagnant and its' prospects stale. This is...
Every non-profit health system wants to improve overall wellness and health outcomes for the communities it serves. Every 3 years, non-profit...
Health system foundations often work with their patient accounting departments to screen patient census data for potential donors. Patients that hit...
In today’s tech-enabled world, there a lot of terms being thrown around about predictive models and algorithms. We want to set the record straight...
While Grateful Patient programs may be growing and improving hospital donations, it’s overlooking a large group of donors that have a propensity to give.
Grateful Patient programs in hospitals are growing more now than ever. How do you these programs uncover more prospective donors?
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Learn about our origins
Brightway Data was formed from the innovative analytic work of PARO Decision Support. PARO is the leading provider of charity care predictive models and revenue cycle solutions for healthcare, serving over 1,200 hospitals and systems nationwide.
Meet our leadership
Our leadership team brings decades of healthcare and predictive modeling experience to Brightway Data to offer next-generation solutions for philanthropy efforts.
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